Jason Dorsey

Jason Ryan Dorsey teaches business leaders exactly how to make their multigenerational workforce a competitive advantage. His specialty is sharing specific strategies and creative tactics that increase communication, innovation, engagement, and performance across all four generations. His message helps organizations decrease costs, increase efficiency, and drive growth—in any economy.

Known as The Gen Y Guy™, Jason has been featured as a generational expert on 60 Minutes, 20/20, The Today Show, The View, and in Fortune Magazine. Jason’s customized keynotes and in-depth seminars have impacted more than 1,800 audiences across the United States and as far away as Egypt, Norway, and India. During a typical year Jason headlines over 100 events ranging from CEO Summits and executive retreats to annual management conferences. In recognition of his business achievements, Jason won the Austin Under 40 Entrepreneur of the Year Award at age 25—one of the youngest winners ever.

Jason’s focus on bridging the generations in the workplace began when he was asked to teach executives how to motivate, develop, and retain Gen Y employees—his own generation. Jason quickly realized that the key to unlocking Gen Y’s employment potential was to address the bigger issue of understanding, connecting, and leading all four generations in the workplace. Now Jason works directly with business leaders around the world to show them how to lead each generation of employee through every step of the employee lifecycle. The end result for companies is improved communication, increased innovation, better engagement, and higher overall employee performance.

When working with your organization, Jason customizes his message to address your current and future workforce demographics, unique company culture, and specific growth plans. Every attendee leaves with a new skill set for bridging the generations and at least ten actions they can implement the very next week!

MOST REQUESTED TOPICS:
Crossing the Generational Divide
Making the Four Generations in Your Workforce a Competitive Advantage In Any Economy
For the first time in US history, four distinctly different generations are working side by side. Each of these four generations (Matures, Baby Boomers, Generation X, and Generation Y) is guided by a different set of values, beliefs, and expectations. In Crossing the Generational Divide, bestselling author Jason Ryan Dorsey entertainingly reveals each generation’s preferences and priorities to highlight what they bring to the workforce—and where to build on their common ground.

Jason then shares his frontline-tested process which participants can immediately rely on to lead a culture of cross-generation communication, innovation, engagement, teamwork, and performance. Filled with laugh-out-loud stories, surprising statistics, and step-by-step strategies, participants leave Crossing the Generational Divide prepared to make their multi-generational workplace a competitive advantage.

• Recognize and understand the divergent values, preferences, and priorities of all four generations in the workforce.
• Learn a step-by-step process for leading all four generations while respecting employees as individuals.
• Impact your organization with ten creative, ready-to-use actions that other organizations have successfully relied on to bridge the generations in their workplace.

Client Testimonials:
“Jason’s speech was a huge hit at our International Management Conference! In an industry where talented employees are at a premium and retention is critical to success, Jason’s viewpoint was timely, engaging and thought-provoking. His understanding, not only of his own generation, but of those who hire and work with them, makes his message all the more relevant.” -- Katie Taylor, President and Chief Operating Officer -- Four Seasons Hotels and Resorts 

“Jason’s closing keynote at our National Manager’s Convention took the show! His customized presentation on bridging the generations WOWed our managers—and made his message immediately actionable.” -- Forrest King, Vice President of Human Resources and Training -- Taco John’s International, Inc.

Gen Y @ Work
An Insider’s Guide to Maximizing the Performance of Gen Y Employees in Any Economy
80,000,000 members of Generation Y—born 1977 to 1995—are entering the workforce. They adhere to a different set of workplace beliefs and priorities than the three generations currently employed. Generation Y’s attitude toward work can make them a challenge to motivate, lead, and develop. In Gen Y @ Work, bestselling author Jason Ryan Dorsey cuts through the stereotypes to teach participants exactly what Generation Y covets at work—and why. He then reveals a step-by-step process and specific actions that employers can immediately adopt to unlock the talent, loyalty, creativity, and performance of this emerging workforce.

As a member of Generation Y, Jason Ryan Dorsey is uniquely qualified to discuss his generation’s workplace mindset. He balances an insider’s view of Gen Y with the workplace realities facing executives and managers in an increasingly competitive global market. He also customizes his presentation to focus on the aspects of Gen Y employment most important to your organization:

• Attracting and Hiring Gen Y
• Onboarding and Engaging Gen Y
• Motivating and Leading Gen Y
• Developing and Professionalizing Gen Y
• Retaining Gen Y

Outcomes:

• Learn Generation Y’s workplace beliefs, preferences, and priorities—all from the perspective of an insider. (Jason even explains why Gen Y doesn't use vowels in text messages.)
• Engage Gen Y employees from their first day at work. This is critical because Gen Y decides on their first day if they will stay with an employer long-term.
• Impact your organization with ten creative, ready-to-use actions that attract, motivate, and retain Gen Y employees without increasing their pay.

“Thank you for an outstanding presentation at our event! You were by far the conference favorite! They loved not just your message, but the energy and enthusiasm with which it was delivered. It was a pleasure working with you.” -- Laurel Smoke, Editor-in-Chief, Salon Today Magazine -- Executive Editor, Modern Salon Magazine

“Your presentation was a hit with our Leadership Development Program! You really connected with the audience and they walked away understanding how all the generations can work together more effectively.” -- Michael F. Doble, Director, Strategic Communications -- Raytheon Company

Y-Size Your Sales
How to Sell to Gen Y so they Love to Buy (and brag about their purchase on Facebook)
The 80 million members of Gen Y have finally come of age. And they’re spending money. Lots of it. Businesses are now competing fiercely for Gen Y’s attention, affection, and loyalty. Research and lines around the block for the newest iPhone reveal that when Gen Y feels an authentic connection to a product or service their dollars will follow—and so will their friends on Twitter.

In Y-Size Your Sales, bestselling author Jason Ryan Dorsey, The Gen Y Guy™, shows business leaders and sales professionals exactly what Gen Y covets in a buying experience and why. He then reveals specific actions that businesses can immediately adopt to maximize Gen Y’s customer satisfaction, loyalty, and word-of-mouth support. All participants will leave with at least ten specific strategies they can use to increase the effectiveness of their marketing and sales efforts with Gen Y.

• Learn Gen Y's consumer beliefs, preferences, and priorities—all from the perspective of an insider.
• Connect with Gen Y customers before they make their first purchase.
• Improve the Gen Y customer experience without meeting their Mom (although we want her in our database, too!).

Customization and Reinforcement: Jason’s presentation includes a confidential sales data review, customized multi-page handout, and specific sales strategies for immediate implementation in your organization. Clients have the option of adding a pre- or post-event customized audio recording for distribution to their attendees and a pre- or post-event customized article for their internal or external publications.

PRODUCTS:
My Reality Check Bounced!
Graduate to Your Perfect Job
50 Ways to Improve Schools for Under $50

Fee Note: Jason offers a reduced fee for Education Groups.  Please call to discuss.